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MerchantWire SMS

MerchantWire SMS Country Guide

Finland SMS setup

Official country setup guidance from the MerchantWire SMS app documentation.

Finland scope

Select Finland under Settings → General before choosing the Twilio Messaging Service. MerchantWire SMS uses one domestic two-way numeric sender so customers can reply to order texts.

Sender and routing requirements

  • Use exactly one Finnish SMS-capable domestic long-code sender.
  • Twilio supports two-way SMS and domestic long codes in Finland.
  • International numeric sender IDs are not preserved reliably; MerchantWire SMS requires a domestic two-way sender.
  • Some protected Alpha Sender IDs require Traficom documentation, but MerchantWire SMS does not use Alpha Sender IDs.
  • Gambling and lottery-related content is prohibited by Finnish mobile operators.

Customer language and consent

Supported customer locales: fi-FI, sv-FI. MerchantWire uses an affirmative, unchecked cart opt-in and records the consent time, country, locale, disclosure version, and consent disclosure version for the selected country. A phone number alone is not treated as consent.

STOP, START, and HELP

Keep Twilio Advanced Opt-Out enabled. Configure the automatic replies with the customer-facing store identity and support contact, using the customer's supported language where applicable. Run the MerchantWire STOP → START → HELP verification before activation.

Final checklist

  • Finland is selected under Settings → General.
  • The Messaging Service contains exactly one supported domestic SMS-capable long-code sender.
  • No Alpha Sender ID or short code is present in the selected Messaging Service.
  • Text Messaging Policies were reviewed after selecting the country configuration.
  • Customer Text Consent is active on the published theme.
  • Secure connection verification passes.
  • STOP / START / HELP verification passes.
  • A test SMS reaches a phone you control in Finland.

Official reference

These resources describe platform and regulatory requirements. Merchants remain responsible for determining the laws and industry rules that apply to their own messaging program.