Sweden SMS setup

Sweden scope

Select Sweden under Settings → General before choosing the Twilio Messaging Service. MerchantWire SMS uses one domestic two-way numeric sender so customers can reply to order texts.

Sender and routing requirements

• Use exactly one Swedish SMS-capable domestic long-code sender.
• Twilio supports two-way SMS and domestic long codes in Sweden.
• MerchantWire SMS does not use Alpha Sender IDs or short codes.
• Twilio lists restrictions involving gambling, lottery, and adult content.

Customer language and consent

Supported customer locale: sv-SE. MerchantWire uses an affirmative, unchecked cart opt-in and records the consent time, country, locale, disclosure version, and consent disclosure version for the selected country. A phone number alone is not treated as consent.

STOP, START, and HELP

Keep Twilio Advanced Opt-Out enabled. Configure the automatic replies with the customer-facing store identity and support contact, using the customer's supported language where applicable. Run the MerchantWire STOP → START → HELP verification before activation.

Final checklist

• Sweden is selected under Settings → General.
• The Messaging Service contains exactly one supported domestic SMS-capable long-code sender.
• No Alpha Sender ID or short code is present in the selected Messaging Service.
• Text Messaging Policies were reviewed after selecting the country configuration.
• Customer Text Consent is active on the published theme.
• Secure connection verification passes.
• STOP / START / HELP verification passes.
• A test SMS reaches a phone you control in Sweden.

Official reference

• https://www.twilio.com/en-us/guidelines/se/sms

These resources describe platform and regulatory requirements. Merchants remain responsible for determining the laws and industry rules that apply to their own messaging program.